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Mascot Story

An introduction

This blueprint introduces Logo, Redaco's Sun Bear mascot, and explains how it represents resilience, local roots, and the spirit of dependable craftsmanship.

Logo is more than a character; it is a narrative anchor that connects our people, our principles, and our long-term mission.

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The Goal

Execution target

Use the mascot consistently to communicate Redaco's values in a way that is memorable, human, and aligned with our technical standards.

The objective is brand storytelling that remains authentic while supporting formal business and engineering communication.

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Implementation Highlights

Delivery plan

Implementation defines mascot usage rules, tone guidelines, approved visual contexts, and narrative references for campaigns and internal culture.

Governance keeps the mascot representation consistent so Logo always reflects Redaco's quality and professionalism.

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